Concepts, Images, and Campaign Work for Stanford Online Courses
Work for Stanford University’s online course branch, Stanford Online.
Illustrations, images, and concepts for Stanford Online’s Project Management and Digital Transformation courses
This work was done as part of the team at The Engine Is Red.
Stanford Online partnered with The Engine Is Red to create custom imagery for their online course offerings.
Stanford was previously relying on only stock imagery for their subject matter. As they add more offerings, they have more of a desire for bespoke imagery to reflect their leading status in education.
We partnered with the Stanford Online team to get lots of big ideas out as they finalized their course offerings and classes.
Then, we ran with the art directions that floated to the top, refined colors and subject matter, and mapped out how to unify the topics into each respective course while pushing the Stanford brand.
Themes for courses that were a much needed step above the standard stock imagery Stanford Online was using in the past, driving interest and enrollment in new programs.
Art Direction
Accounts
Copywriter
Graphic Designer
Graphic Production
